Magento Themes and Magento Extensions

Magento Conversion Rate Optimization – Cart and Checkout

Posted on July 8th, 2011 | Posted by admin

In this blog post I will talk about some of the most critical areas of Magento’s conversion rate optimization process – Magento’s shopping cart and Magento’s checkout page.

Online store owners often don’t realize how much more money they could earn if they invested just a small amount of time and money into conversion rate optimization. Each store is unique and different, with different products and design, different customer’s demography etc. This means that each online store needs to be fine tuned to achieve optimal number of sales. This fine tuning process is called conversion rate optimization (CRO).

Although each store is unique, some things in Magento are universal and some mistakes are made very often. I will outline two of the most critical conversion rate issues with Magento’s cart and checkout page…

Adding a new tab under one page checkout – full working module

Posted on May 10th, 2011 | Posted by admin

Adding a new tab under one page checkout – full working module

Adding a new tab under onepage checkout in Magento might seem as incredibly easy task. right?! Well, it’s not. If you want to do it properly, you gonna have to do some work. Took me few hours to get this one running. Attached are screenshots for you to see final result.

Custom checkout cart – How to send email after successful checkout

Posted on May 8th, 2011 | Posted by admin

Custom checkout cart

Recently I have been working on a custom checkout page for one of our clients in Sweden. I had some trouble figuring out how to send default Magento order email with all of the order info. After an hour or so of studying Magento core code, here is the solution on how to send email after successful order has been made.

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